Alberta government launches $4M ad campaign ahead of fall separation referendum

Alberta’s government says it has launched a $4-million advertising campaign urging citizens vote to stay in Canada in next month’s referendum. 

The campaign will advertise online, on TV and radio, and on billboards.

The premier’s office says it’s important Albertans understand what’s at stake when they vote on 10 referendum questions on Oct. 19.

Nine of the questions focus on immigration and constitutional issues.