Greater financial awareness encouraged during Seniors Month
The Alberta Securities Commission (ASC) has launched a month-long senior outreach campaign across Alberta in recognition of Seniors Month (June) and World Elder Abuse Day (June 15) to highlight the importance of financial knowledge for seniors.
According to a recently conducted study of investors in Alberta, specifically those 55 years of age and older, one third think they’ve been approached with a potentially fraudulent investment scam through someone they know, such as a friend, neighbor, co-worker, family member or someone from a club, group or organization they belong to. Phone calls from strangers (22 per cent) or email spam (23 per cent) are other ways that Albertans 55+ believe they have been approached with a fraudulent investment.
“These findings are concerning considering the impact of the COVID-19 pandemic on Albertans, especially our seniors who are isolated or cut off from support groups,” said Hilary McMeekin, Director, Communications and Investor Education, Alberta Securities Commission. “Scam artists exploit the fear, uncertainty and vulnerability that comes from volatility in the markets, the potential for lost retirement savings and social isolation. We are focused on providing seniors, their families and friends with the tools to protect themselves and build their knowledge around investments.”
Further study data on financial abuse and fraud, as it pertains to Albertans aged 55+, showed that:


