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7-2 vote

Red Deer city council approves dynamic fascia sign site exception at 4840 51 Street

Sep 29, 2026 | 6:26 PM

Red Deer city council approved second and third readings of a zoning bylaw amendment for an application for a dynamic fascia sign site exception at 4840 51 Street.

This came after a public hearing was held on Tuesday, September 29, during the regular council meeting.

As a result, it was approved by a 7-2 vote, with Mayor Cindy Jefferies and Councillor Jaelene Tweedle opposed.

According to administration, the property is located in downtown Red Deer at the intersection of 49th Avenue and 51st Street.

The building has historical significance as it was built in 1910 and is one of Red Deer’s oldest manufacturing buildings. It was also used as a courthouse from 1916 to 1930.

They added that the applicant has applied for a dynamic sign to allow residential real estate marketing.

The dynamic fascia sign has already been constructed on the south façade of the building without a development permit. A stop order was issued on May 13, 2026, and the sign was turned off.

Afterwards, the landowner applied for a site exception, which administration did not recommend approving.

Now that it’s approved, the applicant can apply for a development permit for the existing sign to be considered by the development authority.