Province announces $260K to expand Red Deer-based Period Promise initiative
The Alberta government is investing in a central Alberta-born project which aims to improve access to menstrual products.
Period Promise — an initiative of United Way Central Alberta (UWCA) — is getting $260,000 from the province, intends to get rid of the stigma which exists around talking about periods with friends, coworkers and even family.
It will provide free products to 50 schools across the province, after launching in Red Deer and recently expanding to Innisfail.
“Periods are a natural part of life, but when individuals don’t have adequate products and information, it can seriously impact their health,” says Jackie Armstrong-Homeniuk, Associate Minister of Status of Women.


