(rdnewsNOW file photo)

By rdnewsNOW staff

Community compass

City of Red Deer to develop master plan for service delivery

Jul 3, 2025 | 3:48 PM

The City of Red Deer is developing a strategic planning initiative that will form how the city will deliver services from 2025 to 2037 that are available to the public.

Red Deer’s Community Compass: Our Master Plan for Service Delivery will guide decisions by the city to make sure services are aligned with community priorities, responsive to emerging trends, and coordinated across the organization.

“The community compass will ensure we are working from a consistent set of principles that reflect the needs and priorities of our growing city,” said Sarah Tittemore, General Manager of Community Services and project sponsor, in a media release. “This work builds on our Red Deer 2050 vision and helps us prepare for a more connected, inclusive, and adaptable future.”

The city first discovered the need for it in the 2021 value for money audit which outlined the importance of a unified strategic direction to service improvements and long-term planning.

The community compass is intended to be a foundational document that will provide clarity, direction, and consistency in how services are evaluated, prioritized, and delivered.

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“We’re digging in to understand our shared values and guiding principles for shaping all public-facing services—from recreation, transit and permitting to roads and emergency services,” said Barb McKee, Project Manager. “By combining data, staff expertise, and public input, we’ll build a framework that will strengthen our ability to support and explain the choices needed for service delivery, especially as our city continues to grow and change.”

City officials say community engagement will also come into play throughout the development of the plan. Eventually, citizens and organizations will be invited to upcoming engagement opportunities to share their thoughts.