By rdnewsNOW staff

Are they Keeping You Up To Speed?

Town of Blackfalds conducting communications survey

Apr 6, 2021 | 12:38 PM

The Town of Blackfalds is conducting a communications survey to learn how the Town can improve its communications by seeking input from residents, businesses, and neighbours in the region.

According to Miranda Cooper, Marketing and Communications (MarCom) Manager for the Town, the questionnaire is a crucial step in continuing to move the Town forward in its efforts to engage the community, keep members informed, and be transparent. “The goal of the survey is to gain some insight on how we can improve our communications and is one of the final components of the Town’s overall communications plan.”

Cooper also added that her team was humbled by their experience this past year and emphasizes that “if we learned anything in the last year, it is that we must be prepared for the unexpected and allow for a more contactless, supportive, yet efficient way to serve the public.”

One outcome from 2020 was the need for a more robust and dynamic website that will include features such as alert messaging, pop-up notifications, and the ability to broadcast expedient messages. The MarCom team is currently working to launch a new website in the summer of 2021.

“This is an exciting time for Blackfalds as we are working on various capital projects that will be completed this year including the Eagle Builders Centre, parking lot/outdoor plaza, and Gregg Street realignment,” states Myron Thompson, the Town’s Chief Administrative Officer. “The survey, the launch of a new website this summer, and having a comprehensive communications plan by Fall of 2021 aligns perfectly with advancing communications and engagement. It is the responsibility of our local government to ensure our public is informed about our many programs and services.”

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The communications survey starts April 1, 2021 (which is no joke!) and is comprised of about 30 questions and will take a few minutes to complete.

The link to the survey can be found at: www.blackfalds.com/communications and closes April 31.

(Town of Blackfalds)