Nature Conservancy of Canada’s 26th annual green gifts program
We all know people who begin shopping for the holidays in summer and who post about their great finds on social media before the snow even flies! In years past, this might have seemed annoyingly efficient, but during a pandemic, it is a sensible and responsible way to go.
The Nature Conservancy of Canada (NCC) is helping people relieve the pressure and stress of holiday shopping, especially during the pandemic, with its 26th annual Gifts of Canadian Nature (GCN) program. NCC sees this early shopping as an opportune time to tackle your gift list in a stress-free and safe manner while avoiding large crowds during COVID-19. Through this alternative green gift-giving program, people can symbolically adopt a Canadian species or landscape.
“This is a way for people to give to a loved one or friend and also give back to nature since nature has been there for us during COVID-19,” said Catherine Grenier, president and chief executive officer with the Nature Conservancy of Canada. “Our natural spaces, trails, waterways and green spaces have helped us cope daily with the uncertainty, isolation, stress and anxiety that we have felt in 2020. Nature has allowed us to walk, hike and do other physical activity, which is so important for our mental and physical well-being. Now it is time to give back to nature and at the same time, give a practical gift to somebody close to us.”
As Canada’s leading private land conservation charity, NCC has been protecting Canada’s lands, waters and the species they sustain since 1962. With Canada’s natural areas continuing to be threatened by habitat loss, funds raised through GCN help protect important forests, wetlands, coastal areas and endangered native prairie grasslands. Over the past 26 years, more than $3 million has been raised through this holiday program to help NCC continue its conservation work across the country.