(Supplied photo)

By rdnewsNOW staff

25,000 Canadians took part

‘Reimagined’ Run for the Cure raises over $8.5M for breast cancer research

Oct 5, 2020 | 1:56 PM

The reimagined 2020 Canadian Cancer Society CIBC Run for the Cure raised more than $8.5 million for breast cancer research and support.

More than 25,000 Canadians took part in the first hybrid virtual/physical version of the event on Sunday, Oct. 4.

Participants showed their support by tuning into live-streamed opening ceremonies which included performances from talented Canadian musicians, testimonials from people affected by breast cancer and a high-energy warm-up featuring fitness leaders from across the country.

Hosted by award-winning singer-songwriter Jully Black, the virtual opening ceremonies brought participants across Canada together at the same time for the first time in the event’s history. Through a refreshed mobile app, participants built their virtual runners and tracked their distance as they walked or ran in their neighbourhoods.

“We’re so grateful that Canadians embraced the new Run format,” said Andrea Seale, CEO, Canadian Cancer Society. “CIBC’s dedicated support of CancerConnection.ca comes at a crucial time. We know that people with breast cancer and their caregivers have faced new challenges and burdens this year because of interruptions and delays in care, and isolation due to COVID-19. The opportunity to make meaningful connections online is so important right now while physical distancing is a necessity – especially for our community members who are immunocompromised.”

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Canadians can still donate to the Canadian Cancer Society CIBC Run for the Cure at cibcrunforthecure.com.