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Attracting investment through the Edge Investment Forum

Nov 2, 2018 | 4:15 PM

A 10-year series of investment attraction events for central Alberta kicked-off during CFR 45 at Red Deer’s Westerner Park on Thursday.

Over 100 people attended The Edge Investment Forum at the Prairie Pavilion, an event held in partnership between CFR 45 and the 2019 Canada Winter Games.

Pam Steckler, Managing Director of International Engagement at Central Alberta Access Prosperity says the event aims to create awareness on how accessible capital is both locally and internationally, while showing entrepreneurs their ideas and products can actually move forward and grow.

“We want to create an environment for both investment and innovation that works together within our local area,” she explains. “We have the opportunities, we have the investment community and we have the entrepreneurs. Everything is right within our own backyard.”

Steckler says the central Alberta region is unique and covers many different facets of industry like manufacturing, clean-tech, agriculture and the service sector for oil and gas.

“It really truly is the area of opportunity and the fact that we’re geographically located right in the heart of Alberta, gives us an edge that most other areas don’t have,” states Steckler. “I foresee that this event is going to grow, we’re going to become a hub of investment and a hub for entrepreneurs. We’re already known for having one of the largest regions for entrepreneurs per capita in all of Canada.”

Described as an investment event that allows key projects, entrepreneurs and municipal developments to pitch business-ready ideas requiring capital to a wide panel of investors and members of the financial community, The Edge Investment Forum also offers the opportunity for investors to meet one on one with potential partners.

Keynote speaker Brice Scheschuk, Chief Merger and Acquisitions Officer for Globalive Technology, a next-generation software and venture partner company, says the Edge Investment Forum series will ultimately change the direction of the central Alberta region.

“They’re unbelievably good at what they do in the sectors that they’re focused on like oil servicing and some of the Ag and some of the related,” explains Scheschuk. “But how we think about the world is, we need to diversify our economy across the country in all regions to really look forward to globalization and the innovation economy and technology.”

Scheschuk feels from talking to people at the forum, there’s likely a ‘hidden entrepreneurial ecosystem’ in central Alberta.

“Just look at The College, your small business owners and so on that will come out as part of bringing awareness through these types of events,” adds Scheschuk. “We are huge fans of Alberta and of Alberta’s tenacity and entrepreneurship. My business partners and I, we think harnessed beyond the couple of sectors that they’ve had extraordinary success with, you just keep that thing running and you’ll do it all over the place.”

The next event in The Edge Investment Forum series is schedule to take place in February in conjunction with the 2019 Canada Winter Games in Red Deer.

Remaining Edge Investment Forums part of the 10-year series will be held in conjunction with CFR at Westerner Park each year.