Red Deer Arts Council awards fourth Emerging Artist Award to local filmmaker

By Red Deer Arts Council
April 26, 2017 - 2:49pm

The Red Deer Arts Council is excited to announce that the fourth Emerging Artist Award goes to Rueben Tschetter of Red Deer.

Rueben is a local filmmaker with a BA in Communications and Culture (honours) from the University of Calgary. He is the director and CEO of CACHE Productions in Red Deer. His body of work includes over 25 short films and videos produced since 2012. His work can be found at Among other projects, he was involved with the Central Alberta Refugee Effort's Journeys of Hope production for Alberta Culture Days in 2016.

Rueben hails from a Hutterite Colony near Cluny, AB. His travels, since he left in 2000, have taken him around the world. These travels along with his upbringing on the colony add to his quirky perspectives in his short films. His short films are breadcrumbs on his path of development as he experiments with a filmmaking style, but also perspectives on life and culture in the Central Alberta community.

Currently Rueben is winding up CACHE Productions’ second broadcast license with TELUS Optik Local. Five short films from The CACHE Project will be released in the summer of 2017. His long term goal is to bring more recognition to the filmmaking industry in Central Alberta. Toward this end, he has plans to create a network for local filmmaking talent to produce, write and direct films that complement our Central Albertan culture and identity.

Rueben is also working on 2017/18 season of The CACHE Project films. Included is a narrative documentary called I Fought The Law, about a farmer who goes to jail for protecting his rural property after police fail to show up in time after a call to 911.


Historical Backgrounder to the Red Deer Arts Council Emerging Artist Award

In June 2013, Red Deer hosted the Lieutenant Governor of Alberta Distinguished Artist Awards Gala. The LGAA event was meant to raise legacy funds.

As it developed, ideas were presented for use of the legacy funds. One such use of funds was an art piece developed by Alysse Bowd and students from the Middle Schools. That artwork "Where We Live" is housed in the City of Red Deer Building on the main floor.

A second and on-going use of the funds was imagined by the Red Deer Arts Council for an Emerging Artist Award. As this fitted the mandate of the Red Deer Arts Council and the Lieutenant Governor's Distinguished and Emerging Artists Award program, the committee awarded the funds to the Arts Council.

The Red Deer Arts Council established this award for emerging artists to support and encourage promising artists early in their careers, while also serving to raise the Arts profile by stimulating, developing and promoting the arts in Red Deer.

The awards are not project grants, but designed to support the unique development needs of emerging artists, whether they are supplies, further study or experiences, funding to travel for auditions, study or work, or even income replacement for non-arts related employment. Each applicant determines the investment need that would most advance his or her career.

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